Staff Profiles

        Peter Lawford  DipBM – Chief Executive Officer

 

Peter is the inaugural CEO of Waterpool following his role as Managing Director of Watermove. Previous to that Peter was a branch manager for Landmark and owned and operated his own rural supply business.


       Robert Andrews - General Manager

Rob joined Waterpool in a Management and Member Services role.  He has a Diploma in Management and 18 years management experience. Rob has mainly worked for privately owned companies dealing with irrigation based businesses servicing and supplying pipes and systems for their underground irrigation requirements.




        Julie Brack MBA - Business Manager


Julie gained her MBA from Victoria Graduate School of Business (Victoria University) and has more than 17 years of experience in public and private sectors, having held a number of senior management positions across a broad range of areas including administration, finance, manufacturing, construction, and customer service.  Julie’s wealth of experience will greatly support the business whilst it continues to grow.


       Alessandra Petrie - Sales & Administration - Permanent Trade


Ally provides excellent member service in sales and administration for permanent trading. Ally also provides coverage when needed in all administration roles.

 



      Karen Boyd - Administration, Marketing & Sales

Karen joined Waterpool following an advertising role. Karen has provided invaluable support to the CEO and in the company’s promotional activity along with sales predominantly of allocation. Karen also provides administration support when needed.

 


    Heather Henderson - Business Development Manager

Heather, an irrigator herself, has an affinity with agriculture, having filled several roles in the rural services sector. Heather is looking forward to meeting our members, and to provide the one on one services, advice and information vital to our irrigator members.

 



   Kym Ray - Allocation Trade Officer

Kym has filled several roles in regional primary producer businesses since her relocation to northern Victoria. Kym brings over 20 years of extensive administration experience in a wide range of industries. Kym provides service to our members for all their Allocation trading needs.


























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